In the changing landscape of automotive innovation, seizing growth opportunities and remaining industry leader is no longer simply a strategic priority, but a necessity to ensure sustainable growth in the face of the sector’s many challenges. Weaker-than-predicted demand for electric trucks, pricings not aligned with the market, the race for technology or the race for range/weight profitability. .. it’s becoming imperative to align your strategies with the fundamental priorities that drive the industry forward.
At Ayming, we help you identify and meet these automotive challenges in the fields of innovation, research and development.
Main areas of industry interest
Our latest International Innovation Barometer highlights the following key areas to which business leaders give priority:
- Researching and understanding customer needs (36%): The pulse of the automotive sector lies in understanding and meeting the diverse needs of customers.
- Implement new tools and technologies (32%): Integrating cutting-edge tools and technologies is a key factor in staying competitive. Especially in terms of battery autonomy and weight optimization.
- Optimize operations and streamline processes (29%): Process efficiency and streamlining are crucial to sustainable, profitable operations.
- Leverage data analytics, machine learning and AI (29%): The power of data-driven decision-making and the integration of advanced technologies are paramount. Innovation in the automotive sector, in addition to performance, must also take into account new safety systems. In addition, interaction with the data collected by the new technologies implemented must be managed.
Sector priorities impacting the future
This information is in line with the industry’s key priorities. These should shape the future of automotive innovation:
- The driving experience: Increased attention to user-centered design and research to offer cars that are not only better, but also safer. Indeed, at the moment, the new technologies implemented are cumbersome and represent a risk in the event of collisions or accidents. The industry is also increasingly integrating computer vision to improve safety measures.
- Cutting-edge research: Exploring aerodynamics, ergonomics and the latest innovations in electric and autonomous vehicles. To increase the efficiency of new developments, we need to think about making them lighter and even rethinking their design to increase their range.
- IoT-based services: The era of “connected vehicles” has already begun, with the integration of predictive maintenance and other IoT functionalities. But it doesn’t stop there. Indeed, the use and management of data also generate costs linked to the processing capacity of integrated computer programs. To remain competitive, it is imperative that these programs adapt and evolve in real time, so as not to become obsolete.
- Industry 4.0: Revolutionizing low-value-added tasks so that every second saved becomes a competitive factor. Robotization is on the rise, and factories are being digitized. With production based on smart factories, integrating AI, 3D printing, AR and VR. This improves efficiency and quality. Or automatic collection or sorting by automotive machines in the agricultural sector.
- Eco-responsible manufacturing: An unwavering commitment to eco-responsible, resource-saving manufacturing processes. The challenge lies in reconciling ecological aspirations, profitability and financing the transition.
Ayming’s role as a driver of innovation
This alignment with industry priorities reflects our mission. Our expertise lies in helping companies like yours. Not only to secure financing, but also to optimize their operations in the complex landscape of innovation. The iterative loop between R&D and design is crucial. Our team of experts understand this and bring a wealth of experience to bear. At Ayming, we go beyond theoretical advice. We dive deep into your projects to identify optimizations that others might miss.
Driving innovation together
By diving into the challenges of the automotive sector, you’ll discover information that matches your priorities. We invite you to contact us to discuss your business. Feel free to download our international trends study to find out how our expertise can boost your success.
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